YPPERLIG
IKEA x HAY
Through a surreal and mysterious teaser, we abstractly show the materials that eventually will go into the collection in 2017.






Credits
Creative Direction
Nikolaj Fremming
Art Direction
Mike Wittrup, Morten Kühl
Visual Director, Design & Animation
Morten Kühl
Sound Design
Malthe Madsen
Agency
NIKEXTENSION